Tuesday, January 12, 2010

Importance of Colors in Web Design and Branding

Color plays a very important role in website design. Let us see what influence colors have on the company.
1. Effects of website color :- Most companies use standard color scheme which they implement consistently all through their materials of marketing. Colors play an important role in constructing the image of the company. The color of the website should be properly chosen in order to draw traffic towards the website.
2. Effects on visitors :- The visitor expects certain things when he visits the website. They expect to see a company's brand design, what type of website it is; they also expect to see certain design. And they would love to expect the color techniques. For this purpose color can play a very vital role.
3. Consistency :- Consistency is very much required. The pages of the website should be different. But a consistency must be maintained throughout the website.
4. Redesigning and rebranding :- While redesigning a website, even just for small business, the choices of colors and its influences on complete branding should be taken into consideration.

2 comments:

โกต้าร์เอง said...

Lovely. I liked it. Plz do visit me and leave your comment on GooTAR Blog

Unknown said...

web design is very beautiful if doit with photosop

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